BioInspired! So What? Now What!

Presenter: Norbert Hoeller

This webinar is the second in a two part series which will explore how we communicate biom* stories and discuss ways of improving their effectiveness. This webinar will begin with an analysis of the stories gathered in the first webinar, followed by an overview of the British Standards Institution standard 8001 Framework for implementing the principles of the circular economy in organizations.  In the world of standards, BS 8001 combines a unique approach to the content, the presentation, and how the standard was developed that is relevant to biom* stories.  We will end with a discussion of actionable recommendations for effective biom* communication.